Olympian shooter Rajyavardhan Rathore initiated an online fitness campaign and posted his exercise regime on the social media. In his capacity as the Minister for Sports and Youth Affairs (he is also in charge of Information and Broadcasting), Rathore posted a video on twitter of himself casually doing push-ups in his office – dressed formally, at that. The idea was to challenge everyone to post their own fitness routines as well, with the (laudable) idea that it might become a trend.

He further challenged Bollywood star Hrithik Roshan, cricketer Virat Kohli and badminton player Saina Nehwal to post their respective fitness mantras on the social media.

On Wednesday May 23 2018, Kohli, who posed for his fitness video in a gym, tweeted: "I have accepted the #FitnessChallenge by @ra_THORe (Rajyavardhan Singh Rathore) sir. Now I would like to challenge my wife @AnushkaSharma , our PM @narendramodi ji and @msdhoni Bhai for the same. #HumFitTohIndiaFit #ComeOutAndPlay."

Prime Minister Narendra Modi on Thursday accepted a fitness challenge by cricketer Virat Kohli saying that he will soon post a personal fitness video. "Challenge accepted, Virat! I will be sharing my own #FitnessChallenge video soon. @imVkohli #HumFitTohIndiaFit," Modi tweeted.